Traction Sport — Court Grip. Engineered.

Built by athletes · For athletes · Coming soon

Court Grip.
Engineered.

Never Caught Slippin'

Traction Sport is the court grip spray built for performance — not just for clean floors. Wipe less. Play more. The same proprietary polymer system that's stopping slip injuries in hospitals and warehouses, engineered for your court.

Request a Team Sample → Investor Inquiry

NBA

NBA + NCAA

26 of 30 NBA teams use grip systems during games

H₂O

Water-Based

No rosin. No sticky residue. Clean grip that performs.

LAB

Same Formula

First Samples

Limited test samples available — team and player requests open now

COURT GRIP ENGINEERED · NEVER CAUGHT SLIPPIN' · BASKETBALL · VOLLEYBALL · INDOOR SOCCER · WATER-BASED FORMULA · SAMPLE REQUESTS OPEN · BUILT BY ATHLETES ·

Target Sports

Every Sport Where
Grip Wins Games.

If you play on a wood, rubber, or synthetic indoor surface — grip degrades during play. Traction Sport solves it with one step, no waiting, no mess.

Basketball

Wax and dust buildup on rubber soles kills court traction in the first quarter. Traction Sport refreshes grip between plays — no more hand-licking, no more sole-wiping.

Used by 26 of 30 NBA teams — but their current solutions have limitations our formula doesn't.

Volleyball

Quick lateral cuts on polished wood demand consistent grip. Traction Sport keeps outsole traction sharp from serve one through match point.

Indoor court grip loss is the #1 complaint among club and collegiate volleyball players.

Indoor Soccer

Turf and synthetic surfaces create unique traction challenges as shoes break in. Traction Sport restores grip without affecting the sole material.

Indoor soccer has no existing grip enhancement solution — untapped market.

Racquet Sports

Racquetball, squash, and badminton on slick courts. Fast direction changes require instant grip response. Traction Sport delivers it from the first step.

High-value players who invest in performance — ideal first adopters and brand ambassadors.

Limited Test Samples

First to
Court.

We're releasing a limited number of test samples to coaches, teams, trainers, and players before Traction Sport officially launches. Sign up with your name, email, and sport. We'll handle the rest by follow-up.

Free test sample A full-size bottle shipped to you at no charge when samples are ready. No commitment.

First access to launch Sample recipients get early access, launch pricing, and the option to be featured in our content when we roll out.

Shape the product Your feedback from the sample directly influences the final formula. This is real R&D, not marketing.

Request a Sample

Three fields. That's it. We'll follow up to learn more about you and your team before samples ship.

Beehiiv Form — Sport Sample Request

Replace this block with your Beehiiv embedded form code.

In Beehiiv: Audience → Subscribe Forms → Create New Form
Name it "Traction Sport Sample Request"

Keep it minimal: Name · Email · Sport only.
The follow-up email sequence handles coach/player/team segmentation.

Investment Opportunity

One Formula.
Two Markets.
One Brand.

Traction Sport is not a separate company — it's the second product line of Traction LLC, powered by the same proprietary polymer system that's disrupting the $4.3B workplace safety market.

The Platform Story

One proprietary polymer grip system. Traction X sells to safety managers at $85–$125 per gallon on a recurring B2B contract. Traction Sport sells to athletes and teams as a consumer/performance product. Same IP, two revenue streams, compounding brand equity.

The Unlock Sequence

Traction X validates the formula, builds the brand, and funds the operation. Once the enterprise safety product is generating recurring revenue, Traction Sport activates — with an authentic credential (safety-proven formula) that no competitor can claim.

Your Investment

Traction LLC is raising $250,000 seed capital via SAFE note — $1.5M cap, 20% discount. Investors in Traction LLC own a stake in both product lines. We're pursuing grants first, equity crowdfunding second, angel investment third — to preserve founder equity.

Investor Inquiry

Interested in Traction Sport, Traction X, or Traction LLC as a whole? Tell us which — we'll send the full prospectus.

Beehiiv Form — Investor Inquiry

Use the same embed code as the investor form on index.html.

Both pages share one list: "Investor Inquiry"

The Investment Interest dropdown includes:
Traction X · Traction Sport · Traction LLC (Full) · Not sure yet

The Sport Division Team

Credibility
From the Court.

Traction Sport isn't built by marketers who think athletes need better grip. It's built by people who played at the highest level and know exactly what the problem feels like.

Zay Gentry

Video & Social Media Director

High school basketball coach and professional basketball player — competing both overseas and stateside. Zay brings the authentic on-court credibility that makes Traction Sport believable the moment an athlete sees it. His coaching and playing network is the engine that gets product into the right hands and onto social media with real context behind it.

Moe Smith

Sports Director

Deep connections in basketball — spanning players, coaches, programs, and events across multiple levels of the game. Moe is the person who opens the gym doors. When Traction Sport is ready to put samples in the hands of coaches and players who will actually use them on the court and talk about them honestly, that happens through Moe's relationships.

Traction Sport activates when Traction X validates. The enterprise safety product proves the formula, builds the brand reputation, and funds the operation. Then Zay and Moe activate a sport product backed by a genuine safety credential — the kind of origin story no competitor can manufacture.